To want to look into the future, one needs to look 30 years into the past. In theory, capital flows toward ideas that beget more capital in the form of profits, in practice it's more like hedge funds and venture capitalists have a very structured approach to things.
As such, instead of a freeform of entertainment, any new technology will rely on the financing of existing ones. In a certain regard, the companies paying social media influencers do a very updated version of newsboys on street corners shouting content at you, so that you buy said content. Depending on the cost of setting a system up, the first ones will be very safe for work as they need to reach wild masses.
A lot rides on how far we trust each other in this community.